We were also pleased to be listed as the 10th largest firm in the Springfield area, and expect to continue growing because we continue to put our clients first and offer many award winning services. -This makes me think of the “Avis we’re number 2″ ads. -We’re number 10, so why go with us? Well, with the bigger firms you may not be number 1 to them… or “we can’t afford to take you for granted, and… because the line at our counter is shorter” (see top ad here).

Our number one suggestion is that you need to do is figure out an annual or monthly marketing/advertising budget and goals and then stick to it. We suggest to approach this with the same intention as a personal savings plan, you are investing in your business and that amount needs to be large enough to do something with, but not so high that it is difficult for the business to set that money aside. If requested we can work with you on determining this budget. A few questions that we would ask are:

-What are you currently doing for marketing and advertising? (what’s working, what’s not, are you truly measuring or just estimating?)
-If you are doing B2B sales, what tools do you have in place to help with those sales?
-What are your business goals for the next year? 5 years?
-Who are a couple of your main competitors?
-Your website should be a central cog to all your marketing, we like pretty websites, but as a tool what is it truly doing for your business? (is it an over-glorified brochure? should it be selling products, should it be generating leads?)

Please feel free to contact Debbie or I to set up an appointment and discuss.

http://www.cornerstonejeweler.com/

Cornerstone Website Design

Debbie has a deep respect for entrepreneurs and enjoys creating marketing strategies that will make them stand out and grow.  She is a native to the Springfield area, has 2 daughters and is active in many community organizations.

We are excited of Debbie’s arrival at Andorra and are confident that she will play a key role in our company’s expansion.